Three main problems are slowing down and killing most businesses that use the internet to either market or sell their products.
1. Most entrepreneurs are generalists
They have not discovered the niche that will help them meet all their income goals.
They do not know what their ideal customer characteristics are.
If this describes you then competitors and market changes can suffocate your business today.
2. Most entrepreneurs don’t have a predictable & systematic way to attract the right customers
They are operating on common sense, assumption and copying what everyone else is doing.
They have no idea that there is a predictable way to get a constant flow of high-quality leads.
Common sense creates common results but wisdom builds empires.
If you want to have a sustainable, profitable, cash-generating business, you MUST have a proven, predictable and systematic method to reliable attract leads.
3. Most entrepreneurs suck at converting leads and visitors into paying customers
They focus on traffic, traffic, traffic.
They forget that the quality of the traffic is more important.
They focus on tactics and end up doing too many things at one time.
Maybe you started a blog, created a youtube channel, record a few podcast episodes, or you may be experimenting with webinars, events and affiliate programs.
Before you know it you are spending time on things that don’t fulfill you.
You start looking at other people’s websites to find out how they are making money.
You copy what seems to be working like landing pages, copy, colors and ads.
After all, if it’s working for them then it could work for you as well.
You may even be creating new products and services that are similar to what you see your competitor’s do.
If you want to be the dominant force in your field, you MUST know how website visitors and leads are turned into buyers-over and over again.
ARE YOU GUILTY OF ANY OF THESE ERRORS?
The SAD truth is that even if you are facing one of these problems, you may never get your business to the place that it should be.
Every day you will see other people are making money successfully and ask yourself:
What am I doing wrong?
GREAT IDEAS REQUIRE GREAT EXECUTION
When you FIRST STARTED your business, did you want FREEDOM?
That is what I wanted as well.
I wanted freedom, control, and money..lots of it.
Many of us started the same way.
We all took courses, read books, watched hundreds of videos and even attended seminars.
We created products, did some affiliate stuff, tried EVERYTHING… All kinds of tactics, ads, sales pages etc.
Funny thing is I personally got to a point where I lost track of the number of domain names I bought and the number of videos i had watched.
The good news is that there is a secret that you are about to discover.
How To Get From Where You Are To Where You Want To Be
1. IDENTIFY YOUR IDEAL CUSTOMER CHARACTERISTICS AND WHAT THEY WANT
Who is your ideal customer and what does she want?
Is she an online business owner who spends $3000 on advertising every month and is looking for a way to automate her lead generation?
Is she a mother with 3 children who is looking for an easier way to build muscle without going to the gym?
How many employees does she have?
Has she raised money?
What blogs, podcasts, events, websites, and influencers does she follow?
2. CLARIFY YOUR MESSAGE AND POSITION YOUR BUSINESS SO THAT YOUR CUSTOMERS ENGAGE
Your message should be clear, engaging and completely irresistible.
People move towards whatever is easy to understand.
Whatever is clear is more appealing than the complicated.
Your message and your offer should be both attractive and also answer any objections that your prospect may have.
We call this “dissolving the doubts”.
Also bear in mind that even if your focus is solely B2B, corporations are not the ones who sign checks.
Checks are signed by the humans who work at these corporations.
With that said, ask yourself, “if I was the decision maker of XYZ business, what would I need to hear in order to make a buying decision.”
3. CREATE ONLINE ASSETS SUCH AS A LANDING PAGE, SHOPPING CART, AND FUNNEL
Your website should have 5 things:
1. An easy to understand statement.
2. An easy to find call-to-action button
3. Images or videos that tell the visitor what success will look like once they buy your product or service(images that tell the story of the brand also work well.)
4. Easy to understand list of products, services and prices.
5. Your website should answer the following questions
a. What does this business sell?
b. Who is behind this business?
c. Why should I buy or engage with this business?
d. What should I do next?
3A. HOW TO MAKE SURE YOUR ONLINE ASSETS CONVERT VISITORS INTO BUYERS
Whether you use webinars, social media, videos, sales letters or live events to attract leads to your business, it’s more important to convert them into happy paying customers.
Your assets should include an irresistible offer such as a free trial, free shipping, discounts etc.
What stands between your prospect and a purchase is the presence or lack of an irresistible offer.
You should also use persuasive elements such as social proof, testimonials, urgency, scarcity, reciprocity, commitment, risk reversal, guarantees etc.
4. SELECT THE BEST TRAFFIC CHANNEL/SOURCE OF TRAFFIC
Once you know who your ideal customer is, where to find them and what businesses or platforms they subscribe to, it’s simpler to drive that traffic to your website.
Here are some of the best ways to drive traffic to your business.
(Beware: only focus on one or two at a time so you don’t get overwhelmed.)
* Online advertising
* Affiliates & Joint Ventures
* Public Relations
4. SEND TRAFFIC TO your LANDING PAGE/WEBSITE
Make sure your traffic source has high-quality leads.
Many people focus on getting tons of traffic but they don’t make money because they forget to focus on the quality of the traffic.
The best leads are those who want what you are selling, have the ability to buy it and have probably expressed previous interest in a similar product.
5. TEST. TEST. TEST
It’s a known fact that some businesses have doubled and even quadrupled their revenues and profits simply by testing different things.
You should test different offers, different landing pages, different call to actions, different products, etc.
The good news is that there is a free book of over 100 split test winners you can get today.
“Your business will only go as far as your mind and mouth will allow it to.
Feed your mind and mouth with the right words and images.”-
“What’s The ‘SECRET to Attracting, Converting And Retaining Customers Online‘ That’s Been Used Daily By Thousands Of Successful Entrepreneurs?
Technology changes but consumer behavior is predictable.
This means that regardless of what new technological advancement we see tomorrow, human beings still have the same kinds of needs, hopes, desires, and fears.
By knowing this simple secret, everything you read in this book will come alive to you.
You will finally be able to see where you have missed it.
UNCOVER this and more.
In Less Than 30 days, You Can Discover What Would Have Taken You Months To Find Out On Your Own.
This is exclusively for entrepreneurs who market, sell or deliver their products and services online!
I am talking about founders, consultants, internet marketers, speakers, authors, coaches, professional services providers and even e-commerce entrepreneurs.
YOU WILL DISCOVER :
➡ How to immediately identify the best clients in your market
➡ Exactly what to do to attract higher value leads.
➡ Precisely what to say to convert them into paying clients.
➡ How to make bigger profits without adding extra overhead.
➡ How to retain existing customers and get referrals from them without begging.
➡ How to position your offers…and how to bring in back-end cash even after the first transaction.
➡ How to use PR to engage clients either in B2B and B2C.
What makes this different?